PENGELOLAAN

Do you know your millennials from boomlets? Is Gen Z driving growth in your segment or are you reliant on the baby boomers? In this post we delve a little deeper into demographics most commonly used in modern marketing and some of their key attributes. Baby Boomers The ‘me’ generation, born between 1946 and 1964, […]

There’s an OTA revolution happening right now while we pen this blog. These mega travel stores are evolving & competing fiercely for the pie. As an accommodation provider, you can either join this movement or get left behind. Online Travel Agents (OTAs) are now a marketing and distribution powerhouse, flaunting the world’s best technology and

Yes. Offline bookings are still going strong. In fact, they increased from 2015 to 2016, and are predicted to rise for the next several years. And a big proportion of these bookings are attributed to GDS. Let’s delve a bit more into this and then find out how to optimise this channel. What Is GDS?

Jika Anda belum melakukannya, segeralah masuk ke era digital dengan merangkul teknologi-teknologi ini. Bukan lagi sekadar pelengkap, teknologi ini sangat penting untuk meningkatkan pengalaman tamu dan meningkatkan pendapatan Anda. Ramah Seluler Tidak ada lagi pelanggan online dan offline. Ponsel telah menciptakan rasa ketergesaan yang permanen pada pengguna. Ini mengubah selamanya bagaimana

The STAAH app gives you the power to manage your property’s distribution on the go. Convenient and easy to use, here’s why you should download this app. See Inventory Availability Anytime, Anywhere Synchronised with all your distribution channels and mirroring STAAH’s Instant Channel Manager on desktop, the STAAH app updates automatically when a change is

Your channel manager reports are a gold mine of information that will help you optimise your channels, boost revenue and increase profitability. Find out what you can learn from these reports and how they can help you score over competitors. Key Channel Manager Insights to Help You Outperform Your Competition Room Nights A key indicator

Having an online presence is essential for hotels of all sizes, but you don’t always have to spend a fortune in doing so. Luckily Google offers a treasure trove of powerful hotel marketing tools that are free to use and perfect to grow your business online. Google My Business One of the best marketing resources

Effectively managing room distribution to OTAs is critical to profitability. Here are some top tips on how you can do this. Use OTAs as Billboards Let’s face it; OTAs’ reach can hardly be ignored when considering your property’s distribution and marketing mix. They form a huge chunk of the online booking systems for hotels worldwide.