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Campaign Manager

Mumbai, India

Business Development Manager

About the Role

We are seeking a skilled and experienced Campaign Manager to join our dynamic marketing team. As a Campaign Manager, you will be responsible for planning, executing, and optimizing marketing campaigns to drive brand awareness, lead generation, and customer acquisition. You will collaborate closely with cross-functional teams, including content strategists, digital marketing specialists, and graphic designers, to ensure the successful implementation of campaigns across various channels. This role requires a strategic mindset, strong project management skills, and a passion for delivering impactful marketing campaigns.


  • Develop campaign strategies: Work closely with the marketing team to develop comprehensive campaign strategies aligned with the company's marketing objectives, target audience, and brand guidelines.
  • Campaign planning and execution: Create detailed campaign plans, including timelines, budgets, and resource allocation. Coordinate the execution of campaigns across multiple channels, ensuring smooth implementation and timely delivery.
  • Messaging and content development: Develop compelling campaign messaging and content that resonates with the target audience. Ensure consistent messaging across all campaign touchpoints.
  • Channel selection and management: Determine the most effective marketing channels for each campaign, such as social media, email marketing, paid advertising, and events. Oversee the execution and performance tracking of campaigns on these channels.
  • Budget management: Develop and manage campaign budgets, ensuring efficient allocation of resources to maximize return on investment (ROI). Monitor campaign expenses and adjust strategies as needed to stay within budget.
  • Performance tracking and analysis: Define key performance indicators (KPIs) for campaigns and implement tracking mechanisms. Analyze campaign data and generate actionable insights to optimize performance and improve future campaigns.
  • Cross-functional collaboration: Collaborate with various teams to ensure seamless campaign execution and alignment with overall marketing efforts.
  • Stay updated on industry trends: Keep abreast of the latest trends, best practices, and emerging technologies in campaign management and digital marketing. Apply new knowledge to enhance campaign effectiveness and efficiency.


  • Bachelor's degree in marketing, communications, or a related field.
  • Proven experience as a Campaign Manager or a similar role.
  • Strong project management skills with the ability to manage multiple campaigns simultaneously.
  • Excellent written and verbal communication skills.
  • Proficiency in using marketing automation and campaign management tools.
  • Analytical mindset with the ability to interpret campaign data and derive actionable insights.
  • Creative thinking and problem-solving skills.
  • Ability to work collaboratively in a fast-paced, cross-functional team environment.
  • Knowledge of SaaS industry and B2B marketing is a plus.


Mumbai, India

Apply Now


We provide industry-leading technology solutions for hospitality distribution, direct bookings and digital marketing services.

Our products include Instant and MAX Channel Managers, a real-time online distribution platform; ConvertDirect and Max Booking Engines that helps property owners grow direct online bookings; InstantSite Websites, an easy-to-use website builder for hospitality businesses; ReviewMinder to help manage online reputation; and GiftVoucher Engine, an off-the-shelf e-shop to sell gift vouchers.

Our technology is used by all segments of the hospitality industry, from big hotel and motel chains to boutique properties, independent hotels, holiday parks and guest houses.

We focus on developing products that are intuitive and reliable, working with our partner properties to continuously improve their effectiveness and efficiency, helping businesses get closer to their goals.

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