Overspending on OTA Commissions?

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Online travel agents (OTAs) form an integral part of your distribution mix. Today, every accommodation provider is looking forward to drive efficiency and increase REVPAR and eventually maximizing profits.

A successful distribution strategy is to get the sweet balance between Direct and OTA bookings by focusing on driving up the former yet leveraging the reach of the latter.

Before you embark on a mission to reduce your OTA spends, calculate your OTA commissions now.

Never thought of this, did you?

An Advanced Booking System will help you drive commission free direct bookings and increase profitability

Assess for the value of bookings and not just the volume brought in by the channels. This cost versus value should determine what role OTAs play in your distribution mix.

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